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Media Information
1. General Information / Subscription
Profile
Business Travel – is a professional magazine for the Russian MICE-industry and their customers. It publishes important and detailed information on the main aspects of MICE industry (Meetings – Incentives – Conferences – Exhibitions), breaking news and business travel market analyses, analytic surveys, information for the corporates, business travellers etc.
Distribution
Circulation 9000 copies in Russia (Moscow, St. Petersburg, Nizhniy Novgorod, Samara, Yekaterinburg, Novosibirsk and other important regional centers). Delivery for corporative clients, business travel companies, transport operators, insurance companies, hotels, tourist associations, exhibition companies, convention and congress bureaus, local tourist boards and business travel related companies.
Target Group
Corporates 78%
Business travel agencies, PCO-, TMC- and DMC-companies 12%
Hotels 4%
Other companies 6%
Frequency: 6 times a year + Supplements
Subscription rate for 2020 40 euro
Address: Tikhvincky Lane., Moscow Russia
Phone: +7 495 723-72-72
Fax: +7 495 723-72-72
E-mail: m.akunova@tourbus.ru – editorial
reclama@tourbus.ru – advertising department
Internet: www.bt-magazine.ru
General Director Ivan Kalashnikov i.kalashnikov@tourbus.ru
Editor Maria Akunova m.akunova@tourbus.ru
Advertising Department Director Olga Maltseva o.maltceva@tourbus.ru
Workshop Department Lyudmila Sivova l.sivova@tourbus.ru
Circulation Department Larisa Tarasyuk l.tarasyuk@tourbus.ru
Editions, publishing by TourBusiness:
TourBusiness – The monthly magazine for the Russian Travel Trade
Five stars – The magazine for the Russian Hotel Industry
Business Travel – The magazine for the Russian MICE-Industry
TourBusiness North-West Russia – The magazine for the North-West Russia Travel Trade
Russia. Meetings & Incentives Catalogue
Destinations special issue
Online projects
www.tourbus.ru
www.bt-magazine.ru
www.conference.ru
5stars-mag.ru
Marketing projects
ÒáWorkshops
ÒáEvent
RBT&MA
WTMVision
2. Advertising Rates
Format 4c
1/1 page ˆ 2800*
Junior Page ˆ 1900
1/2 page ˆ 1490
1/3 page ˆ 970
1/4 page ˆ 750
1/6 page ˆ 490
2/1 page, Bleed size ˆ 4200
COVERS
2nd Cover ˆ 3500
3rd Cover ˆ 3200
4th Cover ˆ 3800
Wrap cover
4 pages ˆ 3900
Coupons
4 pages ˆ 3100
Discounts:
2–4 publications 5%
5–7 publications 10%
More than 7 publications 15%
Arrangement of advertisement in the certain place – No surcharge.
Bleed – No surcharge
Advertising deadline – 25 days prior to publication date.
All rates in euro and are subject of VAT tax (18%).
Current prices are valid since January 1, 2020
Contacts: Olga Maltseva
Tel.: +7 495 723-72-72, e-mail: reclama@tourbus.ru
3. Special Forms of Advertising
Wrap Cover
Format: 4 pages
Size: 100 mm wide x 280 mm high
Price: ˆ 3900
Inserted Coupons
Format: 4 pages
Size (width x height): 205 mm x 100 mm
Color: full color
Price: ˆ 3100
Glossy, enamel-paper is used weight – 135 g/sq. m
Other formats are available on request
Bound Inserts
4 Pages ˆ 6900*
Glossy, enamel-paper is used weight – 170 g/sq. m
Other formats are available on request
Tip-ons
Tip-ons are only available in combination with 1/1 page advert
Size (width x height): 148 mm x 105 mm. Other formats are available on request.
Rates: ˆ 950 per 3000 Business Reply Cards, ˆ 160 per each additional 1000 Cards
4. Standard Formats
1/1 page 197 mm width x 235 mm height
1/1 page Bleed size 220 mm width x 280 mm height
Junior Page 147 mm width x 180 mm height
2 x Junior 296 mm width x 184 mm height
1/2 page, 4 columns 197 mm width x 117 mm height, bleed size 220 mm width x 135 mm height *
1/2 page, 2 columns 96 mm width x 235 mm height, bleed size 106 mm width x 280 mm height *
1/2 page, 3 columns 147 mm width x 158 mm height
1/3 page, 2 columns 91 mm width x 161 mm height
1/3 page, 4 columns 197 mm width x 100 mm height, bleed size 220 mm width x 90 mm height *
1/4 page, 2 columns 96 mm width x 115 mm height
1/4 page, 4 columns 185 mm width x 58 mm height
1/4 page, 1 column 43 mm width x 239 mm height
1/6 page, 4 columns 185 mm width x 40 mm height
1/6 page, 2 columns 91 mm width x 80 mm height
1/6 page, 2 columns 61 mm width x 120 mm height
Notes: All sizes are shown: width x height
* Formats for advertisement with bleed + 5 mm allowance for cutting on the outer edges.
Other formats on request.
5. Online Advertisement (www.bt-magazine.ru)
Bt-magazine.ru is Business Travel magazine's web portal. It is addressed a broad scope of users - from TMC-, DMC-, PCO-companies and other MICE-industry players to corporate clients from different sectors of business. Innovative forms of advertising and PR ensure client attention and interaction. In combination with TourBusiness magazine tourbus.ru offers an essential cross-media advertising platform in the Russian tourism industry.
Rates ans formats
XXL Banner (1000x80 pixels) - 460 euro
Full Banner #1 (170x200 pixels) - 320 euro (constant), 165 euro (with rotation)
Half Banner #1 (170x120 pixels) - 175 euro
Skyscraper (170x480 pixels) - 720 euro
Full Banner #2 (455x80 pixels) - 220 euro
Half Banner #2 (210x80 pixels) - 120 euro
Full Banner #3 (300x80 pixels) - 210 euro
Expandable Banner from 170x200 to 520x200 - 525 euro
All sizes are shown: width x height
Technical requirements: JPG, GIF, Flash - till 40 KB
Special Forms of Advertising
Expert opinion
Advertorial interviews with chiefs of tour operator’s companies, hotels, transport companies, NTOs, IT-companies etc.. Interview’s banner placed on the main page of web-site.
Price: 320 euro/ month
Event announcement
It includes detailed information about the event: dates, venue, subjects, audience, conditions of participation, visitor’s registration etc.
Announcement at the main page and at Events calendar
Price: 90 euro
Announcement at BusinessTravel Newsletter
It includes hot weekly news of Russian and International travel markets.
Circulation: more than 5 000 addresses
Size of Announcement: no more than 1000 characters, including spaces.
Frequency: weekly
Price: 1 Month 90 euro (4 issues)
Banners in Bussiness Travel News letters
Size of banner 650õ80 pixel
Frequency: weekly
Price: 1 Month 80 euro (4 issues)
All sizes are shown: width õ height
Technical requirements: JPG, GIF, Flash – till 40 KB
All rates in Euro and Rubles and are subject of VAT tax (18%).
Contact: Olga Maltseva
Tel.: +7 495 723-72-72, e-mail: O.maltseva@tourbus.ru
Current prices are valid since January 1, 2020
6. Direct Mail Advertising
Address Data Base contents: 8000 Russian companies
– Corporate clients
– TMC-, DMC- PCO- companies
– Transport companies
– Insurance companies
– Hotels, congress centers
– Foreign tourist boards
– Russian regional tourist boards
Delivery list
Selection of delivery addresses:
- Regions
- Cities
- Activity of companies
- Travel agency / tour operator
- Year of foundation etc.
Costs per 1000 (weight – up to 20 g) – ª 290
The cost of each additional 20 g shall be increased on ª 120 per 1,000 inserts
Additional inserts: costs shall be increased on ª 60 per additional 1,000 inserts
All rates are in Euro. VAT 18% is not included.
Current prices are valid since January 1, 2020
Aditional Information of direct mail service:
Larisa Tarasyuk
Tel.: +7 495 723-72-72
E-mail: l.tarasyuk@tourbus.ru
7. Russian Business Travel & MICE Award
Professional Russian Business Travel & MICE Award was established by Business Travel magazine and Internet project Conference.ru. The award organized with the assistance of Chamber of Commerce and Industry of Russian Federation.
The project Russian Business Travel & MICE Award reaches out to all players of Russian MICE-market.
The best companies will be award in the following categories
.
Categories:
Best congress hotel in Moscow Category 5 *
Best congress hotel in Moscow Category 4 *
Best congress hotel in Moscow Category 3 *
Best congress hotel in St. Petersburg
Best Regional congress hotel
Best hotel chain for business events
Best Congress Centre in Russia
Best Conference organizer in Russia
Best Conference organizer abroad
Best Incentive programs organizer in Russia
Best Incentive programs organizer abroad
Best business travel agency
Best Regional MICE-company
For innovation and the best creative concepts for business events
The most dynamic business travel agency
Best Russian airline for business travelers
Best foreign airline for business travelers
Best National Tourist Office or Convention Bureau in promoting MICE
Best online reservation system for business travelers
Dates: companies nomination on www.mice-award.ru - from April,1 till June 15, 2020, voting on www.mice-award.ru – from June,16 till September 15, 2020.
Award ceremony: October 1, 2020
The award organized with the assistance of Chamber of Commerce and Industry Russia Federation, Business Travel magazine, Conference.ru
Organizer: TB Event
International partners: World Travel Market
Official foreign partner: KMICE by Karavan (Turkey)
Contact:
Irina Ilina, tel.: +7 495 723-72-72
E-mail: i.ilina@tourbus.ru
8. Russia. Meetings & Incentives Catalogue
Russia. Meetings & Incentives Catalogue includes information about leading Russian congress hotels, congress-centers, business travel agencies and TMC-companies.
Each congress object has full page with the information, hall description and pictures. All information is in Russian and in English
9th Edithion
Circulation: 10 000.
Issue date: March 1, 2020
Catalogue distribution:
- with Business Travel magazine among corporates, TMC- and ÐÑÎ-companies
- at the exhibitions FITUR (Madrid), ITB (Berlin), IMEX (Frankfurt), MITT (Moscow), MIBEXPO (Moscowà), WTM (London), EIBTM (Barcelona)
- at the professional workshops (MICE-ANTOR, MICE Forum etc.) and Regional Tourbusiness workshops in Russia and CIS counties
-at WTM Vision Conference, on Travel Business Day seminars
Prices for hotels:
1/1 Full Information Page 670 euro
1/2 information page 360 euro
2/1 Spread Page 1200 euro
Prices for ÒÌÑ- and business travel-companies:
Information module 1/3 in ÒÌÑ part 290 euro
Information module 1/3 + advertising 1/2 Page 450 euro
Information module 1/3 + advertising 1/1 Page 850 euro
Special discount:
Participants of www.Conference.ru project – 10%
All prices are excluding VAT of 18%
Contact:
Olga Maltseva tel. +7 (495) 723-72-72, e-mail: O.Maltseva@tourbus.ru
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